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What was the main reason for the success of Sears, Roebuck and Company in its early years?

  • Mail-order Catalogs

  • Television Advertising

  • Door-to-door Sales

  • Online Shopping

Answer

The main reason for the success of Sears, Roebuck and Company in its early years was its innovative use of mail-order catalogs. These catalogs allowed the company to reach a wide range of customers across the United States, especially in rural areas where access to retail stores was limited. This strategy helped the company grow rapidly and become one of the largest retailers in the country.
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