How did Ameen Sayani flip the traditional way of addressing his audience?
"Bhaktgan aur Bhaktjan"
"Bhaiyo aur Behno"
"Behno aur Bhaiyo "
"Dosto aur Sathiyo"
Answer
Beginning his career in 1952 with "Binaca Geetmala", Ameen Sayani introduced the iconic greeting of "Behno aur Bhaiyo" (Sisters and Brothers) to address his radio listeners, deviating from the traditional formal ways of addressing an audience. This simple yet profound change created an intimate connection with his audience, breaking barriers and fostering a sense of familiarity and inclusivity.
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