What was the original name of the joint venture that created BMG?
RCA/Bertelsmann Music
Ariola/RCA Records
RCA/Ariola International
Bertelsmann/RCA Group
Answer
The original name of the joint venture that created BMG was RCA/Ariola International. It was formed in 1985 to combine the music label activities of RCA's RCA Records division and Bertelsmann's Ariola Records and its associated labels.
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