What was the primary goal of the Nash-Kelvinator Corporation under George W. Mason's leadership?
Increase market share
Develop electric cars
Expand overseas
Merge with another company
Answer
Under George W. Mason's leadership, the primary goal of the Nash-Kelvinator Corporation was to increase its market share in the automotive industry. He focused on innovation and efficiency to help the company compete with larger rivals.
Mastermind of American Industry: The George W. Mason Challenge