Answer
RightNow Technologies was valued at $1.5 billion when it was sold to Oracle Corporation in 2011. RightNow, founded in 1997 and headquartered in Bozeman, Montana, provided on-demand customer relationship management software and services. The acquisition enhanced Oracle's customer experience and relationship management capabilities. Oracle aimed to leverage RightNow's expertise in cloud-based CRM solutions to strengthen its position in the competitive CRM market.