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What strategy did Texas Instruments use to undercut Commodore in the calculator market?

  • Selling complete calculators at lower prices

  • Offering better customer service

  • Creating a monopoly

  • Inventing new technology

Answer

Texas Instruments, one of Commodore's suppliers, started selling complete calculators at prices below what they sold the parts to Commodore. This strategy forced Commodore out of the calculator business.
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