Ralph Lauren was a pioneer in what fashion concept?
Lifestyle branding
Fast fashion
E-commerce
Unisex clothing
Answer
Lifestyle branding, pioneered by Ralph Lauren, encompasses the creation of a comprehensive brand identity that extends beyond individual products to encompass a cohesive lifestyle. This concept involves aligning all aspects of the brand, from clothing and accessories to home décor and fragrances, to reflect a specific aesthetic and aspirational lifestyle.
Master of American Style: The Ralph Lauren Legacy Quiz
More Questions
Related Quizzes
Subscribe Now!
Learn something
new everyday
Playing quizzes is free! We send 1 quiz every week to your inbox