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Which of these innovations did Ray Kroc NOT introduce to McDonald's?

  • Drive-thru service

  • Standardized menu

  • Assembly-line food preparation

  • Aggressive expansion

Answer

Ray Kroc did not introduce drive-thru service to McDonald's. He did, however, implement a standardized menu, an assembly-line system for food preparation, and an aggressive expansion strategy that helped McDonald's become a global fast-food giant.
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