What was Steve Easterbrook's primary focus as McDonald's CEO?
Digital innovation
Franchise expansion
Menu simplification
Sustainability
Answer
As McDonald's CEO, Steve Easterbrook focused on digital innovation, including the implementation of self-order kiosks, mobile ordering, and delivery services. These initiatives were aimed at modernizing the customer experience and improving overall efficiency.
Steve Easterbrook Genius Quiz: 22 Questions for the intellectually inclined
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