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What was the main reason for Target Canada's failure?

  • Overly-aggressive expansion

  • Lack of advertising

  • Poor customer service

  • Low-quality products

Answer

Target Canada's failure was primarily due to its overly-aggressive expansion initiative, which led to higher prices and a limited selection of products compared to its US stores and Canadian competitors, particularly Walmart.
Target Canada: How much do you remember about the short-lived discount department store?

Target Canada: How much do you remember about the short-lived discount department store?

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