How much did Asa Griggs Candler pay for the Coca-Cola formula and brand in 1889?
$2,300
$5,000
$10,000
$20,000
Answer
Asa Griggs Candler purchased the Coca-Cola formula and brand for $2,300 in 1889 (equivalent to about $71,000 in 2022). He then incorporated The Coca-Cola Company in Atlanta in 1892.
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