What is the current relationship between Zellers and Hudson's Bay Company?
Zellers is a store-within-a-store
Zellers is a subsidiary
Zellers is a competitor
No relationship
Answer
As of 2023, Zellers has been reintroduced as a store-within-a-store inside over two dozen Hudson's Bay department stores. This new format is seen as a merchandise diversification for HBC stores rather than a revival of the Zellers brand.
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