What was the name of the advertising agency that created the "The King" character for Burger King in 2003?
Crispin Porter + Bogusky
Ad Kings
Burger Advertisers
Miami Marketing Masters
Answer
In 2003, Burger King hired the Miami-based advertising agency Crispin Porter + Bogusky (CP+B). They reorganized the company's advertising and created the "The King" character, which became a central figure in Burger King's advertising campaigns.