1. Home
  2. / Edward Bernays
  3. / Bernays used which profession of his double uncle to enhance his PR methods?

Bernays used which profession of his double uncle to enhance his PR methods?

  • Architecture

  • Medicine

  • Psychoanalysis

  • Law

Answer

Psychoanalysis, the answer to Bernays's PR methods, emerged from the profession of his double uncle, Sigmund Freud. Bernays, a pioneer in public relations, recognized the potential of psychology in shaping public perception and behavior. By incorporating psychoanalytic principles into his work, he sought to tap into the subconscious motivations and desires of audiences, making his PR campaigns more effective and influential.
Master of Manipulation: The Untold Story of Edward Bernays

Master of Manipulation: The Untold Story of Edward Bernays

Take the Edward Bernays Quiz
Subscribe newsletter

Subscribe Now!

Learn something
new everyday

Playing quizzes is free! We send 1 quiz every week to your inbox