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What symbolic item did Bernays brand as "Torches of Freedom" in 1929?

  • Fireworks

  • Candles

  • Cigarettes

  • Flashlights

Answer

Cigarettes, the iconic symbol of liberation and personal empowerment, were ingeniously branded as "Torches of Freedom" by the marketing genius Edward Bernays in 1929. This brilliant campaign aimed to shatter societal taboos and encourage women to embrace smoking as a symbol of their newfound independence and emancipation.
Master of Manipulation: The Untold Story of Edward Bernays

Master of Manipulation: The Untold Story of Edward Bernays

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