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What was the major cause of the infamous McLibel case?

  • Trademark infringement

  • Use of a clown mascot

  • Breach of a business contract

  • Defamation

Answer

Defamation is the act of making false and harmful statements about another person or organization, which can damage their reputation or cause them financial harm. The McLibel case is an infamous example of defamation, in which two environmental activists, Helen Steel and David Morris, were sued by McDonald's for libel after they published an article in a local newspaper accusing the company of various environmental and health violations.
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