What was a key feature of Amul's business model?
Global exports
Government subsidies
Cooperative ownership
Privatization
Answer
Amul's business model primarily relied on cooperative ownership, where milk producers held a majority stake in the company. This unique approach ensured that profits were shared equitably among the farmers, empowering them economically. Amul's cooperative structure fostered a sense of community and ownership, leading to increased motivation, commitment, and quality consciousness among its members, ultimately contributing to its remarkable success and impact on India's dairy industry.
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